The Perfect Niche for You

 

Monday is my planning and writing day - normally.

A few things went wrong yesterday with hubby home and lots of interruptions. 

But he made up for it with a nice trip up the coast for a client meeting, looking at some property and spending some time on the beach with the dog.

I did manage to get an old newsletter released on the website - The Perfect Niche for You

Niche is an important part of building an online business as it sets the foundation for the business name, the industry and the type of customer to be targeted.

When the niche is established the rest falls into place.

The newsletter ties into a blog I wrote on the same topic Why a Niche is the Secret to a Successful Online Business

The Formula for Wealth

The numbers attending the summit on Saturday are growing well.  I've been surprised at the registrations for the event.  

I like checking the names to see how many are new potential clients and the good thing is 99% of registrations are people I have never heard of before. 

That is powerful.

#WorkandPlay

It may seem that my life evolves around work, but I love combining #workandplay.

Yesterday, we took a trip up the coast for hubby to quote on a possible job.  While there I took the opportunity to look at property for sale in the area that might be of interest to my investment groups.  There were some nice apartments but not meeting the criteria we have.

Once the work was over, it was a trip to the local beach.  One thing about Spain, it is usually warm and you can go onto the beach all year round and our puppy loves the sand.

Have a great day

Round and Round in Circles

It's surprising how much work goes into creating a website blog that is compliant with all of Google's new algorithm requirements.

The easy part this morning was writing an informative blog.  Trying to maintain the 70/30 ratio of informative to sales blogs.

Then came the next step adding the H2 and H3 headings; adding graphics; the table of contents; internal and external links; SEO tags and Meta tags then publishing it.

It is a pain, but definitely pays off as most of my blogs are now indexed on Google within 24 hours. But oh how I wish for the easier days of writing and publishing.

Google Adsense

This was on my hit list yesterday and today I checked on progress to find my website was deemed not ready for AdSense.

So, I've had to add 

• a popup for EU compliance.  
• New GDPR and CPRA compliance policies.  
• A plugin to create a popup tick box for accepting cookies  
• ChatGPT wrote the compliance policies which I edited to make more sense for my website.
• Google had a checklist that was completed to say everything was in place.

But the website was still not approved for Adsense.  So, off to my web host community for some advice.  

The suggestions they came back with were

- the site need 20-30 articles. No problem I have 42 on the site.

- there needs to be a certain level of impressions.  Again I exceed the number of impressions.

They came up with 9 suggestions.  The website exceeds all the suggestions except the one for the website being less than 6 months old.  

Ah well, back to the drawing board on monetising that website.  Might have to go back to good old-fashioned private advertising.

Have a great day.

Day 2, 2024 - More Success - On a Roll

 What an amazing start to 2024 - the momentum has kept going today.

KNI Property

Contracts are in on 2 joint venture deals which sees ownership come through in the next month or two.

There may be some painting and decorating needed but these properties will be going out on airbnb and booking dot com over the next few weeks.

Formula for Wealth Summit

With a lot of automated advertising going out daily the numbers for this summit are starting to grow.  There were a few more signup today so the numbers are starting to look good.

This is the first summit held and part of my goal to hold a few more throughout the year.  The success of this one will determine what the future events will be like.

There are still some spaces available - https://theformulaforwealth.co.uk

Online Entrepreneur

Two more blogs were released on the website https://theonlineentrepreneur.co.uk.  My target is to reach 60 blogs by the end of 6 months.  3 months left to go and I'm on target with 40 blogs written.

Impressions on the site are growing at a faster pace than I expected and I'm excited about the numbers.

I applied today for Google Adsense to be added to the account and I'm just waiting for a review to find out if it's accepted or not.

KNI Mastermind

Tonight is coaching with my mastermind group.  A fabulous group of people who know what they want and are willing to work hard to achieve it.

The coaching tonight will be around financial planning - not the normal financial planning but rather planning for investing success.  

The plan is built around business, property, digital assets and commodites.

That's the wrap-up for today.  

Have a great day

New Year, New Day, New Opportunities

 Patience

First day back working and wow! what a productive day it has been.

Joint Ventures are part of the strategy for building wealth, but just sometimes, they take time to come to fruition.

Today, a deal that will suit one of my investment groups came to light.  Although not a 100% the terms we would have liked.  After some chats with the investment group, the go-ahead was given and now we are working on finalising everything.

This group has patiently wait for a deal to become available and it will be a great deal once completed.

Creating New Courses

I have just been putting the finishing touches to a new course due to start in 2 weeks.  The course is interactive and will be recorded live so not a great deal of content needed at this stage.

What I have been doing is creating the outline for the course, the graphics and supporting material.

Starting on the 15th January, I'm excited to launch this course and excited for the results clients should get.

I have been testing the strategies for 3 months and my results have been fantastic so far.  So, this step-by-step process is going to be very exciting.

Take a sneak peak at https://courses.karennewtoninternational.com/products/courses/view/1152609

Updating Websites

Work is continuing on updating the Karen Newton website with more blogs and content added to the dummy site that will soon become the main site.

Also, created a new about profile which is being added to all my current websites.

Check out the new about profile at https://theonlineentrepreneur.co.uk

Formula for Wealth Presentation

Just under 2 weeks until the Formula for Wealth Summit and I've been putting the final touches on my presentation and summit offers.

This has been a work in progress for a few weeks but it's all finished today.  Now I can sit back and focus purely on the marketing side.

It has been an exciting start to the first day back at work for 2024.  Hope to have many more like this.

Have a great day.

The Power of Testimonials

 Google Analytics provided some very interesting analysis today.

I've recently switched to placing a testimonial page on my website.  While I often have some testimonials scattered throughout the website until about 6 months ago, I had never used a specific testimonial page and pulled all the testimonials into one page.

Analytics showed that the second most viewed page on my website was the testimonial page.  Wow!

People really do look at the testimonials.

Not only was it the 2nd most viewed page, but it was also the 2nd highest for time spent on a page with a staggering 9mins 49s as the average.

This is very powerful as Google uses time spent on a website as one of the criteria for ranking pages in the search engine.  The longer the reader spends on a page the more value Google places on it.

The most successful blog on the site is a foundation blog that has 18 minutes. I expect the foundation blog to have the highest amount of views as all the other blogs link to it.  18 minutes is quite high, maybe people fell asleep reading it.

So, my thought for today is are you using testimonials to their best advantage?

Happy New Year

Make 2024 Your Year - The Year You Achieve All You Desire

 As we wind down 2023 and welcome in 2024 I wish you a happy, healthy and prosperous 2024.

What is your desire for 2024?

Many people set resolutions that they break on the first day or in the first week.  They say all sorts of things they want the new year to be like.  Yet, they are not willing to make the change within themselves to get the results they want.

Several years ago, I co-authored a book about Leadership written from the perspective of what your dog has taught you about leadership.

My focus was on how we learn to adapt and evolve to get the best from our dogs and how in business we have to do the same.

To achieve what we want in 2024 we need to change some of the things we are currently doing that hold us back.

Today, for me is a review of what I want in 2024 and what I'm willing to do to achieve it.

Happy New Year

Understanding Google Impressions and Page Views

 What are Google impressions and why are they important?

Just two weeks ago, my website The Online Entrepreneur, was receiving an average of 130 impressions.  Suddenly, for the past 3 days it has been over 400 impressions.  Why has this gone up and is it a good thing.

As a content creator, just launching a new website it takes time to get the website high enough to get good rankings and people viewing the website. 

Many different strategies help your site get better rankings such as SEO Keywords.  This is what I have focused my attention on since launching the website along with creating content that Google likes and will index.

Indexing has proved easier than I first thought with most of the articles on the site indexed.  The ones that aren't, I've spent some time working on to get them up to scratch.

Impressions is the number of times my url links have been shown to searchers.

With the number increasing to 400 quickly it means I'm on the right track of getting my content and offers in front of potential clients without spending any money on advertising.

Another piece of data that was fascinating today was the time spent viewing a page.

It's quite fascinating that the second most viewed page with an average viewing time is the testimonials.

I created a separate page where I updated all the testimonials received from clients and peers. 

The average time spent on the site is 9 minutes 49 seconds.

I guess testimonials are still important.

Have a great weekend